Open to Creation Birth Services

United States:

  • Placenta  raising awareness of postpartum use
  • Midwives aware of placenta benefits for years Midwife Robin Lang discussed in MANA conference in 1984 
  • Placenta stem cells used in research
  • Cord blood banking was considered unusual at first; common practice now


  • Midwifery model of care nearly 50% of births
  • Placentophagy much more common than the US
  • Passed law banning hospitals from selling placentas without the mothers consent. (360 tons of placenta exported to French pharmaceutical companies annually)


  • Pharmaceutical companies use placenta (protein albumin used to treat burns, enzymes used to treat rare genetic disorder)


  • Create serum/tincture from placenta. Fluid placed under tongue of mother to make use of the benefits 


  • Variety of medicinal uses of placenta; increase lactation, decrease fatigue


  • Midwives aware of benefits - some prepare it for their clients

Birth recovery does not have to be so difficult. Jodi Selander founder of, believes that Nature intended women to begin their mothering journey balanced, rested and joyful. Placenta capsules are an easy way to restore what is lost during pregnancy and birth. The placenta contains a woman's own natural hormones, as well as iron, protein and other nutrients, providing the means to replenish and nourish her body. Women who take placenta capsules report fewer emotional issues, have more energy and tend to enjoy a faster, more pleasant postpartum recovery. Placenta has been used in Traditional Chinese Medicine for centuries to treat lactation and fatigue. Research has found that placenta does significantly increase a woman's milk production, and affects a variety of chemicals in the brain. ~ After encapsulating her second baby's placenta and enjoying a wonderful and energetic postpartum experience, Jodi Selander began offering personal encapsulation services to women in the Las Vegas area. Months of hearing incredible testimonials from her clients inspired her to share her knowledge of placenta with every new mother. was launched in July 2006 to promote placenta for postpartum wellness. 

The Birth of a Movement ~ Women undergo a huge transition after having a baby, and the massive hormonal and emotional fluctuations are just the tip of the iceberg. They are looking for a natural, healthy and practical way to have the best postpartum experience possible. Nature has provided a simple means to make the transition to motherhood easier for women and more peaceful for the entire family. The old adage holds true – if Mama’s not happy, nobody’s happy. Type your paragraph here.

Believe, Breathe, Birth

[1]  Enning, Cornelia. Placenta: The Gift of Life. Motherbaby Press. Eugene, OR. 2011.
[2] Soykova-Pachnerova, Eva. Et al. Placenta as a Lactogogon. Gynaecologia. Volume 138. No. 6.  Charles University, Prague.        1954. P 617-627 
[3] F. Verdon, et Al. Iron Supplementation for Unexplained Fatigue in Non-Anaemic Women: double blind randomized placebo                controlled trial. 
[4] Bozoky, Ingrid, et al. Fatigue as a Predictor of Postpartum Depression. Jognn Clinical Studies. Volume 31. No. 4. July/August        2002 
[5] Hendrick, Victoria, et Al. Hormonal Changes in the Postpartum and Implications for Postpartum  Depression.                                  Psychosomatics. Volume 39. No.2. March/April 1998

Q. How does the placenta get from hospital to home? 
A. Most people have a friend, family member or their doula bring the            placenta to  their home after the birth.

Q. Do I need to bring anything with me to the hospital for the placenta? 
A. Yes, this information will be given to those who are interested in the        service. 


other considerations

General Q & A


​A different postpartum experience


I charge a flat fee of $250 for placenta encapsulation services. I do offer a $25 discount for those planning a home birth and military families. I am happy to set up payment arrangements. I accept Visa, Mastercard, FSA/HSA, check or cash. I ask for a $50 nonrefundable deposit. This goes toward your balance and saves a place for you on my calendar. The remainder is due the first day encapsulation begins.  There is an additional $25 fee for prints and or, $50 fee each for tincture or cream. 

Placenta encapsulation is easy, safe, and a completely natural way of supporting mom through the postpartum period. I consider myself a professional and the quality of care you receive is very important to me. 

More information about placenta encapsulation is available online at

Thank you for considering me for your encapsulation needs. If you have any additional questions or would like to book this service  please click the link below. 

A different Postpartum Experience

the Benefits of Placenta encapsulation

More important than the popularity of placenta capsules though, are their benefits, and making the decision whether placenta encapsulation is right for you as part of your postpartum care. As scientific research around the consumption of placenta (placentophagia) is still very much in its infancy, I divide its benefits into 'known' and 'experienced' when talking with parents considering placenta encapsulation as part of their birth plan. Known benefits are supported with scientific studies or TCM medicinal practices where experienced benefits are those that myself or my colleagues have come across in our work. 

  • Increased mental and physical energy
  • Greater capacity for emotional stress
  • Decreased incidence of insomnia
  • Greater motivation and overall sense of well being
  • More consistent milk production and/or increase in milk supply
  • Clearer skin

Please be aware when you are considering who is doing this for you that they are doing so in a safe manner. There are people out there who will prepare you placenta that are not certified, or who have not gone through training of any kind. As a result they offer this service for a lesser fee. Be sure to ask questions, just as you would any other professional service. Are they certified, what is their training, how long have they been doing this, how many have they done, what is their back ground, do they follow OSHA, EPA, and FDA standards for handling, etc.  

Over 80% of new mothers suffer from mood instability starting in the first week after giving birth. Dubbed the "baby blues", it is considered a normal part of birth recovery. Since the hormonal fluctuations at the root of the issue eventually regulate themselves, no treatment is given. Women are left to cope on their own, losing the first precious weeks with their newborn baby to an emotional rollercoaster and exhaustion. 

Global use of placenta 

The Baby Blues

The use of human placenta, also called Zî hé chē (Placenta Hominis) in Traditional Chinese Medicine (TCM), has been documented medicinally and culturally in many civilizations for at least 1400 years[1], and likely extending back into prehistory. Many modern mothers continue to use placenta in one way or another under the care of their midwives, and more recently the consumption of human placenta in the form of placenta encapsulation has gained popularity in even mainstream postpartum care. This discreet method for long term preservation of placenta has led to training programs and certifying bodies for placenta encapsulation specialists worldwide.

As a birth doula, I am always trying to find natural methods in which new mothers can care for themselves after the birth of their babies. When I came across the TCM method of placenta encapsulation.  I soon became one of the many women passionate about placentas and their magic, earning my certification with 6 months of beginning the certification process. I started offering this services in 2012. 


  • ​​According to the Hidden Aspects of the Materia Medica (one of the texts underlying TCM practices), human placenta capsules prepared with heat (vs raw) increase Qi and Xue and thus tonifie the Yang, Yin and Jing. In other words, ingesting the capsules brings warming heat in the form of Qi up through the body and nourishes the energies depleted during the labour, such as prenatal Qi.
  • The resulting effect is decreased fatigue and an increase in milk supply. The lactation benefits are further supported by a study done on human mothers where 86% of women who had previously experienced difficulties breastfeeding could then do so without trouble.[1]
  • In addition to the medicinal qualities of the placenta, there are high levels of vitamins and minerals present including B6, iron[2] and protein, which are shown to contribute to increased energy levels, and thus to reduced stress.
  • Stress and fatigue appear to be harbingers of conditions such as baby blues and postpartum depression.  Logically then, if placenta capsules mitigate the precursors, perhaps less mothers will suffer unnecessarily.[3]
  • During pregnancy it is the responsibility of the placenta to help coordinate and in some cases produce hormones such as cortisol (related to stress management), CRH, progesterone and estrogen (namely estradiol, related to serotonin levels). When the placenta is birthed, it takes time for the hormone production and management to reach homeostasis in the body. There are speculations that the consumption of the placenta postpartum helps to make the often extreme dip in hormone levels less rapid and severe therefor reducing resulting stress and fatigue further.[4]

Birthing and postpartum support

I’m happy to meet a family member, friend, doula, etc. at your home any time after the placenta has arrived. I welcome curiosity for those who are interested in watching or asking questions. Another option is to wait until you get home from the hospital to begin the encapsulation process. The key here is your comfort level. Keep in mind it is a two stage process, so I will come twice.   

Q. Where is the encapsulation done? 
A. The entire encapsulating process is done in your home. California law prohibits me from preparing anything you plan on        consuming, any place other than your home.

Q. When is encapsulation done?  
A. This is completely up to you. The key is I want you to be comfortable with the process.  I have attached a handling and          timeline informational sheet. Please read and keep the information in mind when making this decision. My preference is          to begin the process with 3-4 hours if at all possible. This is when the placenta is fresh and all the hormones and                    nutrients are at their highest. As time goes by, the hormones begin to decrease. If more than 4 hours but less than 48            hours, it must be refrigerated. In the event that it is longer than 72 hours before the process begins, please freeze it.              Keep in mind; it must thaw 24-48 hours prior to beginning encapsulation.  

There are also testimonials of women who have used placenta capsules to aid in stressful times beyond the first weeks postpartum: when they are first separated from their child, when they return to work, or when feeling especially emotional. And, as the capsules store indefinitely in the freezer, they can continue to benefit you later during menopause.

Though the medicinal quality of the placenta is highest within the first 72 hours, there are incidences of women getting their frozen placentas encapsulated as late as 5 years postpartum and still reaping many of the above benefits! So, if you are unsure about whether this service is for you, then store your placenta carefully in the freezer so that you have the option to encapsulate if and when you need it. 

I am a Certified Placenta Encapsulation Specialist through I have been providing placenta encapsulation services to mothers in Monterey Bay and South San Francisco Bay areas since 2012.